On Monday evening I attended the HoloHolo Pop Up Shop Launch Party in east London. The founder of this start up swimwear brand Rosemary, kindly invited me along to view her collection up close. In association with Hawaiian Tropic, the event showcased Rosemary's vibrant and innovative bikinis and one pieces. She told me how her aim was to create swimwear that could be worn outside of the pool and as fashion statements. Her chic and colourful designs are versatile enough to style with everyday outfits. Swimsuits can double up as bodies and the bikinis look great worn beneath dungarees. Rosemary uses high quality fabrics and likes to use asymmetric detailing for that extra bit of glamour.
This was a really enjoyable evening with feel good tunes, delicious fruit punch and temporary tattoos thanks to Paperself!